Joybuy launches ‘Flash Deals’ offering everyone competitive prices on top brands

• Joybuy’s new ‘Flash Deals’ brings competitive prices on leading brands to everyone across six European markets, with no membership fee.
• Featuring Joybuy’s ‘Double 11’ service, order by 11am for delivery by 11pm, reaching over 40 million UK and EU shoppers.
• Professional installation on eligible products, packaging removal, and old appliance recycling for large appliance upgrades.

London, 5 October 2026: Joybuy, the new online shopping destination, has launched Flash Deals, bringing competitive prices across popular products to shoppers in the UK, Germany, France, the Netherlands, Belgium and Luxembourg. Deals are open to everyone and are regularly refreshed.

At a time when shoppers are looking for greater value and more choice, Flash Deals is open to everyone. Customers don’t need to sign up for paid membership to access promotional prices.

Running across 6 and 7 October, Flash Deals features offers across personal care, home appliances, consumer technology, home and everyday essentials, with products from leading international, European and local brands.

A Joybuy spokesperson said: “Great prices shouldn’t have to come with a subscription or limited to a few days a year. With Joybuy, we are making online shopping more accessible, convenient and more straightforward for everyone.“ 

“Joybuy Flash Deals is open to everyone, giving customers access to competitive prices across popular products without having to pay a membership fee. Price is only part of the experience. We also want customers to get their purchases quickly and conveniently, which is why we’re combining Flash Deals with the fast, reliable delivery experience Joybuy is building across Europe.”

Speedy delivery with Joybuy’s Double 11 service

Joybuy’s “Double 11” delivery service means that in eligible areas, customers who order by 11am can receive their items before 11pm the same day, while orders placed before 11pm can arrive the following day. Free same-day delivery is available in eligible areas for orders over £29.

More than 40 million people across the UK and EU are already eligible for Joybuy’s same-day delivery service, helping customers get everything from everyday essentials to technology and appliances quickly and conveniently.

Delivery and installation for the bigger purchases

For customers using Flash Deals to upgrade their homes, Joybuy also offers professional installation on a growing range of eligible products.  Building on its television installation service, installation is available for selected washing machines, dishwashers, refrigerators, portable air conditioners, water purifiers and furniture.

Customers can have their new product delivered to their room of choice, professionally installed and set up, with packaging removed. Where the relevant service is selected, an old appliance can also be disconnected and taken away for recycling.

On eligible products, customers can choose to have installation completed at the same time as delivery or book a separate installation appointment to suit their plans. Shoppers can explore the full range of offers by visiting Flash Deals on Joybuy.

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About Joybuy

Joybuy is JD.com’s new online retail business in Europe, offering high-quality brands, at great prices, delivered from its own warehouses to the customer’s doorstep, through a speedy and reliable network. Joybuy is a brand-led platform, with products from leading international, European and local brands, available across technology, appliances, beauty, home, grocery and everyday essentials. Its unique “Double 11” delivery service means if shoppers order by 11am, orders will arrive before 11pm the same day, order before 11pm and they arrive the next day, subject to eligibility. Joybuy places the customer at the heart of everything it does and offers 24/7 customer service.

The Joybuy slogan “Don’t just buy, Joybuy”, perfectly captures the mission to fulfil customers’ needs and provide a service that is easy and convenient, but also enjoyable and fun. Officially launched in Europe in March 2026, Joybuy gives